The Foundation for the National Institutes of Health (FNIH) is a non-profit charitable organisation established by the US Congress in 1990. The FNIH raises private-sector funds and creates and manages alliances with public and private institutions. The FNIH collaborates on biomedical research programs to advance breakthrough scientific discoveries.

Our objectives, were to improve the online experience and create consistency across all touchpoints, allowing both patients and medical professionals to search for vital resources. The purpose was to allow for enhanced collaboration and knowledge sharing, a comprehensive database of research initiatives, clinical trials, and health resources. The aim is for medical professionals to utilise the tools available for continued education and stay updated on the latest scientific advancements.

Another key factor was to further improve conversion of donations across the site.