Bringing the brand’s culture, values and imaginative play through a digital search for career opportunities.
PICSART
Picsart is the largest all-in-one creative platform for photo, video editing, and design tools. An ecosystem of free-to-use content and inspiration from the creative community. My role was leading the transformation project to create a microsite for their careers pages, this involved engineering a more comprehensive search bringing the culture, creativity and sense of fun into the experience.
THE TEAM
Lead Product Designer (Me)
Product Manager
Team of Developers
Creative Director and Team
Motion Animator
UX Writer
Balancing an efficient user experience with moments of surprise and delight. We created a series of animations showing snippets of how the Picsart App worked. We weaved in these animations alongside emojis, and Miro-inspired shapes to create an immersive experience that inspires – appealing to Genz and Millenial target audience.
Locations is segmented into Europe, Americas and Asia. Making it easier for a user to search for a role in a specific location. It also showed that Picsart is a global company. The content cards were inspired by various city landscapes but given the Picsart treatment.
The Results
1B+
Creative edits made per month
300m+
Editable photos, templates
and more
150m+
Trusted creators and entrepreneurs
Next Project
M&S.COM